Objectives
Social Media Lab
Find solutions to e-marketing problems and challenges.
Social interaction with experts in the field.
Update concepts related to platform management and content creation.
Apply theoretical information and knowledge and transform them into marketing tools.
Gap analysis to identify areas that entrepreneurs need to work on and improve.
Keep pace with developments in the field of e-marketing and platform management.
Target Audience
Digital Marketing Agencies
Beginning Entrepreneurs
E-commerce Store Owners
Freelancers
Tracks
TRACK 1:
Diagnostic Clinic
TRACK 2:
Skills Development Lab
TRACK 3:
Reports Clinic
TRACK 4:
Engagement Area
Archive of previous versions
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Social Media Lab 2022

Nafisa Shams Incubator is pleased to launch the “Social Media Lab”, a program empowering entrepreneurs and business owners to enhance their digital presence and marketing skills, as part of Community Jameel Saudi’s empowerment initiatives.
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Social Media Lab 2023

Launched by the Saudi Jameel Community Incubator, gathering expert challengers, workshops, an interactive forum, and an accompanying exhibition, all aimed at enhancing the skills and fundamentals of managing social media boards in digital marketing.
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Social Media Lab 2025

In the third edition of the Social Media Lab, we have focused on combining insightful knowledge of the latest marketing trends with practical experience by showcasing real-world case studies and inspiring success stories from entrepreneurs.